Cars that Read

The literate cars are coming. Literally. These cars can “read road signs” and check to see if you are ignoring them or not. If the speed limit sign says you should reduce speed and you don’t, the car will tell you.

It’ll be interesting to see if the marketers can win this one:

While some drivers might consider DAS to be a backseat Big Brother, NICTA prefers to compare the device to other driving aids such as anti-skid braking or cruise control. Their research also highlights the common example of inattentive drivers alerted by passengers to cars emerging from side roads or passengers crossing the street.

This can’t be good for Sammy Hagar.

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